Strategic Artificial Intelligence Program

Enhance your ROI by implementing AI

Artificial Intelligence (AI) is transforming the world we live in. AI refers to a collection of computer programs and technologies designed to solve complex problems in ways similar to humans. It's an ambitious effort to replicate human thought, creativity, and intuition, all simply using software code. You'll break down the implications of AI, including its role in the job market, and the capabilities and challenges to expect, and learn to navigate the risks and rewards of implementing AI at your organization. This program will expand your knowledge and help you discover the incredible possibilities of AI.
Go to:
About the Program   –   Enroll Today!   –   Curriculum   –   Instructors

About the Strategic AI Program

The UT Strategic AI Program is designed by industry experts for professionals to use AI frameworks and best practices developed by top companies. You'll be immersed in practical projects and real work challenges as you apply principles and techniques to drive AI innovation. Be ready to roll-up your sleeves and apply new skills in this hands-on, interactive course.
​

Enroll Today!

8 Modules Online ($4,995)

  • Self-paced
  • Strategic AI Portfolio & all course materials
  • Hands-on projects
  • Interactive Discussion boards

Program Discounts Are Available For

Corporate Groups
Returning UT Students
UT Alumni

Strategic AI Curriculum

The interdisciplinary curriculum packs thought leadership, strategies, innovative frameworks, and peer discussions into eight modules. Industry professionals lead you through the program while sharing their real-world expertise and guidance.

Whether you're a tech enthusiast, a business professional, or simply curious about the future of AI, this course offers you a comprehensive and approachable learning journey. During the course, you'll enjoy the Strategic AI Ultimate Toolkit, with OVER 60 assessments, eBooks, worksheets, templates, discussion posters, and guides. All to help YOU succeed in this growing field.

You'll walk away with knowledge, plans ready for implementation, and a certificate that shows you've invested in yourself and your career.

Module 1 - Introduction to Strategic AI ​ ​

Learn the fundamentals of AI. Understand how to use AI in the workplace and the potential pitfalls when it goes wrong for a business. Uncover best practices for implementing AI in a business setting and how to maximize the benefits.
  • Discover how AI technologies can transform your business and improve customer engagement.
  • Understand how AI is transforming the workplace and improving efficiency.
  • Identify what AI is and what it is not, and the pitfalls of implementation.
  • Explore the steps to take to maximize the impact of AI in your business.

Module 2 - A New Strategic Framework for Applying AI​​​​

Discover the various types of AI functions and the best opportunities for businesses. Identify and address business needs that can be solved with AI. See the impact on the customer experience and how AI can enhance the customer journey.
  • Uncover the functions of deep learning and machine learning and how to apply them.
  • Leverage tools and technologies to streamline processes, optimize operations, and make better-informed decisions.
  • Create personalized and engaging interactions that drive loyalty, increase revenue, and influence future trends.

Module 3 - Embracing AI's Disruptive Power in Your Job​​ ​

AI has disrupted many jobs across various industries, and this trend is likely to continue. However, new job opportunities have risen in a variety of fields. Learn how to adapt to this disruption to remain competitive in the changing job market.
  • Discover ways AI is effecting the functions of a job.
  • Examine AI-powered insights to make informed decisions and drive your organization forward.
  • Learn why creative, emotionally intelligent, and critical thinking roles may not be affected by AI advancements.
  • Explore generative AI and its immediate effects.

Module 4 - Strategies for Advancing Women in AI Leadership

The industry impact of AI is affecting the way businesses operate. Leaders must approach decision-making differently. Learn the importance of identifying the immediate impact of AI on your business and how to adapt to these changes to stay competitive.
  • Understand how to leverage AI and use automation to reduce costs.
  • Learn how automation will streamline processes and boost efficiency.
  • Create a plan to use technology ethically and effectively and mitigate disruptions.
  • Discover ways to transition employees into new roles and boost your company's competitive advantage.

Module 5 - Using AI for Creative Innovation!

Dive into the applications of AI in creative areas (marketing, product development, design). Leverage the latest trends to innovate with new and exciting products and services. Then, experience an AI workshop to fuel your own imagination!​
  • Learn how algorithms analyze large amounts of data to reduce carbon emissions or mitigate the effects of natural disasters.
  • Discover the design and creative processes of AI art generators to help you refine your designs before building them.
  • Uncover practical tips to successfully implement chat bots.
  • Identify why rapid prototyping is vital for efficient product development.

Module 6 - Concerns & Risks Around AI

As AI technology continues to evolve, many concerns and risks have emerged. These include employment, data security, system hacking, and creator biases. Learn the key ways to address these concerns and mitigate risk for ethical and responsible use.
  • Explore the nature of AI bias and the impact it may have on society.
  • Understand the negative impacts of AI on the environment and take steps to mitigate them.
  • Uncover risks and challenges of AI and ML and create strategies to secure your systems.
  • Learn practical approaches to navigate the ethical landscape of AI and balance progress with consequences.

Module 7 - Quantifying the Impact of AI

Identify best practices to measure and evaluate the performance of your AI initiatives to achieve the best ROI. Review industry case studies and leverage your strategies with data-driven insights to optimize and drive true business growth.​
  • Understand how to leverage AI to achieve ROI.
  • Review essential AI concepts and how to use them to create intelligent dashboards and reports.
  • Discover how to build and deploy AI models to automate data processing tasks and improve productivity.
  • Identify ways to improve Human Resources (HR) processes, the tools you'll need, and how to measure the impact.
  • Dive into visual AI and its uses.

Module 8 - Driving AI Transformation & Adoption

Lead successful AI initiatives and drive positive change. Explore the various stages of change management, learn to effectively communicate the benefits of AI, assess your organization's readiness, and identify tools to manage change and overcome resistance.
  • Discover how AI can enhance the employee experience and overall company culture.
  • Identify the key steps to successfully introduce AI to your employees to foster a culture of learning and innovation.
  • Apply frameworks to the context of AI adoption to overcome challenges.
  • Learn the 4 guiding principles to educate your staff and ensure a smooth transition.

Capstone Project: Strategic AI Plan

To reap the highest return-on-investment, you're encouraged to create your very own strategic plan. This Strategic AI Plan will document your vision, goals, insights, designs, and initial programs, all of which will be used to drive AI success across your organization.

Strategic AI Instructors

Eric Greenberg

Eric Greenberg is an entrepreneur and author, currently leading Zschool as CEO. He's committed to providing the highest quality executive education programs to help professionals advance their careers and drive business success. His latest book, Strategic AI, is specifically tailored for non-technical leaders and decision-makers seeking to understand how AI is not just a buzzword, but a fundamental shift disrupting industries.

Eric is an accomplished AI instructor with a profound passion for blending the realms of AI and education. Through his mentorship and guidance, numerous AI enthusiasts have been inspired to pursue careers in this rapidly advancing domain. He actively collaborates with industry experts, leading research institutions, and AI organizations to stay abreast of the latest advancements in the field. Through his thought leadership, he contributes to shaping the future of AI by sharing insights, presenting innovative methodologies, and fostering fruitful collaborations.

With over 25 years of experience, his executive education courses have been delivered by more than 40 universities internationally. His programs have been featured in the New York Times and many are consider critical programs to several fortune 500 companies.

Prior to his involvement in executive education, Eric built and sold a successful marketing company with over 5000 employees and 35 offices. His book, Strategic Digital Marketing, has been translated into multiple languages and used as a textbook at several universities. He has a demonstrated passion for education, leadership, and entrepreneurship, and has presented at numerous conferences and events as an industry expert. Eric holds a degree in Economics from Wharton School of Business and a law degree from the New York University School of Law.

Carol Buehrens

Carol is the author of ‘Happy R.A.V.I.N.G. Customers!’ and is a leading CX expert. She has a wealth of skills and expertise to draw from, constructing customer experiences for over 30 years for major companies such as Liberty Mutual, Northrop, McDonnell-Douglas, Bechtel, GE, Mercury Marine, and ICW Group Insurance Companies.
​
Carol’s passion for improving customer experience has resulted in numerous awards, including the prestigious “CX Innovation Award” from the Customer Experience Professionals Association (CXPA), ICW Group CEO Award, the Liberty Mutual Star Award, and is listed in the World's Top 30 Customer Service Professionals.

​A Founding Member and Expert Panel Member of the international Customer Experience Professional Association (CXPA), Carol is also an active member of the San Diego Customer Experience Special Interest Group (CX SIG), and Professor at California State University Fullerton and University of California San Diego.

Stephene Klein

Stephene Klein is a trailblazer whose academic and professional journeys stand as a testament to her relentless pursuit of excellence. She holds three master's degrees - an MBA, MPH, and MPHA - from Everglades University, Boca Raton, FL, where she graduated summa cum laude, marking her place at the pinnacle of her class with an unrivaled 4.0 GPA. This academic titan not only delivered the Graduate Commencement keynote address, inspiring a crowd of over 1,000 attendees, but she is also a notable faculty member guiding the next generation of leaders. Her profound insights and wealth of knowledge have shaped countless C-suite executives, fostering excellence and innovation on a global scale.

Outside of academia, Stephene has consistently made a global impact. She is a Gold Medalist, Storytelling Writing Award Winner (2024), and the recipient of the Global Vision Award for Brand Strategy (2023). She was also the featured cover story of South Florida Magazine (2021), and has etched her place in the global business echelons. Her dynamic role at Zschool, saw her spearhead over 500+ Advisory Board meetings, annually, shaping the strategic direction for over 10,000 CxOs and senior executives worldwide.

With 20+ years of award-winning business development and engagement marketing experience, coupled with 15+ years of senior leadership roles, Stephene consistently drives sustainable revenue growth for leading global companies. Her extensive experience across multiple domains, including sales, marketing, and partnerships, and her well-established global network, position her as a catalyst for success in complex business environments.​

Elissa Cham

I am a seasoned leader with a proven track record of driving strategic growth and program excellence. As a Senior Director and Instructional Designer at Zschool, I have been at the forefront of shaping and executing high-impact programs that engage top-tier executives and industry leaders. My expertise encompasses leading comprehensive sales and marketing initiatives that not only attract prospective clients but also build enduring relationships with key stakeholders.

With a deep-rooted background in customer success and client relations, I have consistently elevated customer retention, satisfaction, and advocacy through innovative approaches and a commitment to excellence. In my prior role as Customer Success Manager Lead and Trainer at Sykes Enterprises, I was entrusted as the primary liaison for our most valued clients, spearheading efforts to maximize product adoption, uncover upsell opportunities, and advocate for client needs across multiple departments.
​
My extensive experience in customer service leadership, honed through pivotal roles at Aerus Electrolux and Acosta Sales & Marketing, has equipped me with a profound understanding of customer-centric strategies and team management. I am passionate about fostering growth, delivering value, and inspiring excellence in all aspects of program management and client engagement.

Rosemary Frappier

Rosemary Frappier is a seasoned professional with over 30 years of leadership, customer experience, and strategic management expertise. As an Instructor, she draws on her extensive background to teach and facilitate senior leaders, helping them achieve organizational success.

Rosemary holds a Bachelor of Arts in Sociology from Montclair State University and is a certified Lean Six Sigma Green Belt, highlighting her dedication to process improvement and operational excellence. Currently, as the Director of Advisor Experience at Zschool, she has been pivotal in shaping business strategy and leading teams with distinction for over four years.  Her extensive experience is further deepened by her prior roles as a Program Director and Manger for executive education programs, where she refined her skills in Customer Experience, Design Thinking and Transformative leadership. She has also held various leadership roles in the non-profit segment, including Treasurer for the Marine Academy of Science and Technology and President of the PTSA in various schools within the Matawan Aberdeen Regional School district. 

Known for her caring and empathetic nature, Rosemary is a devoted wife of 25 years and a mother of three. She enjoys traveling, reading, and spending time with her dog, Margo. Her ability to connect and seek out the opinions of others make her sessions engaging and fun.