Digital Marketing Advisory Member |
Sandro Corsaro
Active Term: 08/2024 - 08/2025
Areas of Expertise
|
Head of Global Creative & ContentWayfairSandro Corsaro is Global Head of Creative and Content at Wayfair, the ultimate destination for all things home. Corsaro provides strategic creative and operational leadership across all of Wayfair’s creative design, advertising, production, audience engagement, social, imagery and brand development.
Prior to joining Wayfair, Corsaro was the Chief Creative Officer at Fandango where he incubated and architected platform rebrands, audience development and content growth strategies for Fandango, Rotten Tomatoes and Vudu. His brand transformation strategy turned Rotten Tomatoes into one of the most highly recognized and trusted iconic brands in global entertainment. A seasoned content creator and animator, Corsaro was the Executive Producer, Writer and Creator of the Disney Emmy nominated animated series, “Kick Buttowski: Suburban Daredevil”. Prior to that, he served as the Creative Director for Disney Interactive where he led all global design, creative marketing, franchise development and user experience as well as pioneered Disney's first connected cross-platform media experiences, creative advertising and original content. During his tenure at Disney Interactive, Corsaro oversaw two major re-launches of Disney.com, increasing traffic to successive record breaking levels. Corsaro has designed, produced and consulted for clients such as Apple, MTV, Sony Pictures, Adobe, Visa, Nestle and Warner Bros. His work has been profiled and featured in Fast Company, The Boston Globe, Shoptalk, SXSW, The L.A. Times, Variety and The Hollywood Reporter. He earned Fine Arts and Animation degrees from The University of Southern California. |
